PicPosterous 1.1 is out. It does on the iPhone, what I wish iPhoto did on the Mac. Apple doesn’t understand the web

A few years ago I was chatting with some folks at Apple and I told them I wanted iPhoto to sync with a website, my online photo gallery. I didn’t like publishing my photos online manually.

It’s 2009 and this still isn’t possible. I still have to do some set of curation/export/attach/send steps to get my photos online. It’s a pain. How cool would it be if my iPhoto/Aperture was always online? Anytime I make changes on the desktop (add/remove photos, add captions, etc), it would just sync with the web.

At least that’s how it works on my iPhone now. Step 1, create albums. Step 2, add and remove photos and videos to albums. There is no step 3. My photos and videos are just always online, instantly. I don’t have to consciously think about “posting” them.

This goes right along with our belief in making web publishing easy, natural, and built into the tools we already use. Reducing friction is always the way to go.

Very exciting day! Released our first iPhone app, PicPosterous. Makes it easier than ever to post photos online

PicPosterous was my pet project. I really wanted to do some iPhone development and build a better way to publish photos. I wasn’t completely satisfied with the the workflow of posting photos via email. Yeah, that’s what Posterous is all about, but I felt it needed to be better.

So just as Posterous came about to fill our personal need for better web publishing, PicPosterous was built to solve my own publishing frustrations.

  • Why is my Camera app separate from the app I use to post online (Mail)? 
  • I just want all the photos I take to get posted, automatically 
  • I want to build sets of photos as I take them, not at the end 
  • Basically, I want to remove the explicit “Ok, now I need to post these” 

I designed PicPosterous to replace the Camera app on my iPhone. PicPosterous is my camera in the cloud, it’s connected, it breaks down the separation of shooting photos and posting photos. If I could delete Camera from my phone, I would.
I’ve been using the app for a couple months now while it was still under development. When the first Posterous prototype was built, the number of photos on my blog went up 10x. Similarly, I’m now posting more photos thanks to PicPosterous.

You can see my photo site here:


I used the app a ton on my last trip to New York. I created an album for each restaurant/bar/attraction I went to and posted the photos as I took them. By the end of the weekend, my photos were already organized and published online:

Developing for the iPhone was a really great experience. The SDK and development tools are phenomenal. I prefer desktop and mobile development over web stuff. There were some really interesting details to tackle with iPhone development:

  • The iPhone is very resource limited. It’s slow and has little memory 
  • I threaded *everything*. The app basically never blocks 
  • Uploads queue and resume if you quit the app and relaunch (or get a phone call) 
  • PicPosterous was designed to let you shoot as fast as possible, and let everything else happen in the background
  • You can even take photos and video with no internet. They will queue for upload later
  • The app is fast, smooth, and stable

If you haven’t already, please download it here.
Many thanks to Kate for designing the awesome icon!