Apple built Keynote because Steve Jobs hates PowerPoint

PowerPoint is by far the worst app in the Microsoft Office suite, and it was probably the only application that Steve Jobs had to use before Keynote came out. There was no alternative for giving presentations at Macworld.

So what did Steve Jobs do? He built something better.

In this 2001 Macworld keynote address, Steve Jobs is clearly using Keynote, even though the application wasn’t released until January, 2003. Steve does not beta test every application Apple releases. But Keynote was his baby, something he badly needed. It was built for him.


It’s always best to start a company or build a product around personal frustration, to solve a problem that you have yourself. Keynote is the best app in iWork suite. It’s clear how much Steve was involved with the development: it’s a joy to use, the level of polish is incredible.

Watch the 2001 PowerBook keynote here: 

p.s. Love this line from the presentation: “The new PowerBook G4 is absolutely where it’s at for power and sex.”

Hat tip @dcurtis for posting the video.