Posterous was inspired by making blogging more accessible – and what’s more accessible than e-mail? Send an e-mail to Posterous, with a post and photos and videos attached, and Posterous handles the rest.
“We’re seeing a shift from full blogging. Now it’s about rich media and being mobile,” Agarwal said. “That’s why we focused on e-mail to post to Posterous. E-mail is on every device out there.”