Here's a cool article about the future of search engines.

There's a company called Spoke Network that's doing some incredible things to personalize your search experience. By looking at things like your address book, email, and other web habits, they can generate search results that are taylored for you.

It is scary that this company will have that much information about you, but even as it is now, everytime you search for something or go to websites, people know. And it's also really bad that these companies basically control your portal into the internet and all the information you see.

In any case, I think there's a lot of improvement needed in the area of search engines as shitty websites and false rankings give you bad results.